Astonish Results - Astonish Results is a full service sales and marketing solution for independent insurance agencies.
The Rhode Island-based company Astonish Results provides sales and marketing help for independent insurance companies through the use of SEO writing, sales training, link building, social media, blogging, and the building of websites. Astonish Results offers customers the Astonish Digital Marketing System, a three-year program that helps insurance companies grow their business, maximize their sales efforts, identify new opportunities, and establish sales and service cultures. The staff at Astonish Results realizes that the way people receive information is constantly changing, and more than 85 percent of insurance customers today research their policies online.
Taking this into account, Astonish Results creates complete digital insurance marketing systems for customers that include online marketing technology, strategic Web services, and insurance agency management techniques. Astonish Results enables companies to drive Internet traffic directly to them instead of buying insurance leads. The company’s training system helps insurance professionals increase customer satisfaction and loyalty. On July 6, 2011, Chief Executive Officer Adam DeGraide posted "Is a Lack of Confidence Impeding the Growth of Your Agency?" on Astonish Results' blog.
The blog delves into topics such as how aggressive a sales team is and provides tips for insurance companies to motivate and inspire their agents. Astonish Results’ CEO offers suggestions such as giving the agents a pop quiz to determine their knowledge of the company’s services and products, which will allow them to work on areas that need improvement. In addition, he suggests asking agents if they believe in the products they sell and if they feel confident in their ability to match the right services and products with their customers. In June 2011, the Astonish Results coaching staff named the three agencies that excelled in the program: Mars Insurance, Charlotte Insurance, and Encharter Insurance.
Astonish Results partners with Ganis Consulting to provide consulting services regarding buying and selling an agency, valuating an agency, and leasing properties. Other services include implementing agency management systems, maximizing operations efficiency, and developing comprehensive sales training programs. Astonish Results works with Ganis Consulting to offer workflow evaluation and written recommendations, IT assistance, accounting clean up, and help with integrating an acquired agency into an existing one. In addition, in conjunction with Ganis Consulting, Astonish Results can help entrepreneurs start a new agency through assistance with marketing plans, training, and internal work flow systems.